What’s behind Meghan and Harry’s royal-style PR blitz?

Harry and Meghan’s recent series of events and the ‘provocative’ relaunch of their website are part of an effort to move on from their damaging claims about the Royal Family, experts have said.

The Duke and Duchess of Sussex have made several public appearances in recent weeks, the latest of which saw Meghan appearing via video link in London to open a new wing of an animal charity.

EXCLUSIVEWhat’s behind Meghan and Harry’s royal-style PR blitz? Experts say Sussexes’ new website, awards ceremonies and engagements are part of efforts to move on from royal bombshell damage
By Harry Howard and Rory Tingle
12:59 GMT 01 Mar 2024 , updated 14:54 GMT 01 Mar 2024

Harry and Meghan’s recent series of events and the ‘provocative’ relaunch of their website are part of an effort to move on from their damaging claims about the Royal Family, experts have said.

The Duke and Duchess of Sussex have made several public appearances in recent weeks, the latest of which saw Meghan appearing via video link in London to open a new wing of an animal charity.

Mountain of flowers left atAlexei Navalny’s grave continues to grow
That came after she made dumplings with Afghan female refugees earlier in February, before a clip of the visit was posted on the Archewell Foundation website on Monday.

Harry meanwhile gave a series of American media interviews following the launch of the 2025 Invictus Games in Whistler, Vancouver, before he and Meghan attended a lavish gala dinner.

His latest outing saw him make a surprise appearance at the NFL awards in Los Angeles, less than 48 hours after he briefly visited the UK to see his father King Charles following his cancer diagnosis.

And Harry and Meghan’s new website went live last month, prompting accusations they are trying to be ‘more Royal’ despite stepping away from official duties.

PR expert Nick Ede told MailOnline that the couple ‘need to move on’ from making toxic revelations about the Royal Family, adding: ‘They will be wanting to be careful to not reflect on the past but to look at a clear future with a path towards building them away from ridicule and building themselves as humanitarians, producers and campaigners.’

Royal writer Phil Dampier said: ‘Their recent appearances are clearly part of a PR blitz but I’m not sure it’s working for them long term and they need to nail down some hard core issues, both commercially and to do good, and concentrate on those.’

Feb 9: Harry’s surprise appearance at the NFL awards
Less than two days after his brief visit to the UK to see his father King Charles following the monarch’s cancer diagnosis, Harry made a surprise appearance at the NFL awards in Las Vegas.

He gave a gag-filled speech and handed out the Walter Payton Man of the Year award.

The winner, Pittsburgh Steelers defensive tackle Cameron Heyward, was surprised to see him.

He hugged the duke before exclaiming: ‘Prince freakin Harry, I’m just shocked, that’s Prince Harry.’

Harry joked about that the United States ‘stole rugby from us and you made it your own’.

Poking fun at what might have happened when American Football was created, he said: ‘Instead of passing it backwards, just pass it forwards. Why not wear pads and a helmet?’

‘Of course, have an offence and defence, that makes sense, and why not have a breather every 15 seconds?

‘And you know what? Instead of a 10-month season, let’s just make it 18 weeks. Genius’.

He went on: ‘All kidding aside, what you guys do on and off the field is truly remarkable.

‘You are role models for millions in the way you carry yourselves and the way you give back.

‘This final award, the highest honour, is all about serving your community, and there is one special man we’d like to pay tribute to now.’