Just in : Kristin Juszczyk advises fans to be cautious of scam sales following the widespread popularity of Taylor Swift’s unique jacket.

The internet buzzed with excitement as Taylor Swift made a grand entrance into Arrowhead Stadium wearing a custom red puffer jacket designed by Kristin Juszczyk, adorned with Travis Kelce’s name and jersey number.

However, amidst the jacket’s newfound popularity, Juszczyk took to social media to caution fans about fraudulent sales. In an Instagram story post on Wednesday, Juszczyk clarified that she is not selling the jackets, emphasizing the need for proper licensing.

She warned fans against purchasing jackets being sold online for over $600, stating that they are not legal. While expressing her desire to make apparel available for purchase in the future, she emphasized that the current jackets circulating the market are not authorized.

Kristin Juszczyk has garnered attention for her customized pieces, creating unique designs for athletes like Deebo Samuel and Simone Biles. The surge in popularity came after Taylor Swift donned one of her creations, leading to a spike of over 400,000 followers on Instagram.

The wife of San Francisco 49ers fullback Kyle Juszczyk disclosed that she has not produced additional jackets due to NFL licensing constraints.

Amid the sudden increase in his wife’s popularity, Kyle praised her on social media. “At first the announcers were, ‘Hey, Taylor Swift can get Nike to do anything.’ Ah, come on. We got to let these people know it was all Kristin. That was all her, so I was happy to see her get that credit,” he said.

Despite the hurdles, her burgeoning business has received widespread recognition, with Taylor Swift’s jacket turning heads during the NFL playoffs.

While the fate of another custom piece for this weekend’s divisional round remains uncertain, Juszczyk’s creations have already made a significant impact on her growing entrepreneurial journey, and the exposure has brought her unique designs into the spotlight.